Independent Gear Intelligence for Runners
Saffrun's mission is: Independent, AI-driven gear intelligence for serious runners in the EU. We help runners get personalised shoe recommendations, buy from trusted retailers, and stay injury-aware, with a focus on the Netherlands and the wider European running market.
Why Saffrun?
Running shoes are not one-size-fits-all.
Your gait, goals, and terrain matter. So does injury prevention.
We built Saffrun to cut through the noise.
A short quiz, personalised recommendations with expert-style explanations, and links to trusted retailers. We partner with affiliate networks so we can keep the service free for you.
Netherlands first, then Europe.
The Dutch market leads in running participation and e-commerce. We're building for runners here and across the region.
No fluff. Just the right shoe.
How Saffrun Works
Three steps from quiz to purchase
Quiz
Answer a few questions about your running style, goals, and preferences.
Recommendations
Get personalised shoe picks with short expert explanations for each.
Buy
Click through to trusted retailers. Same price for you; we may earn a commission.
What We Stand For
Principles that guide what we build
Privacy & Trust
Your data stays yours. We use your answers only to recommend shoes. No spam, no selling your information.
Science-Based
We use running research, like injury prevention and load progression, to make recommendations that keep you running.
Transparent Affiliates
We partner with trusted retailers via affiliate networks. You pay the same price; we may earn a small commission if you buy.
Netherlands First
We're building for the Dutch and European running market. High participation, strong e-commerce, and a focus on quality gear.
Ready to Find Your Shoe?
Take the free quiz and get personalised running shoe recommendations. We partner with trusted European retailers.